Endeavour Group
ASX:EDVDrinks and hospitality. Dan Murphy's, BWS hotels. Demerged from Woolworths.
Endeavour Group (Dan Murphy's, BWS) is mid-way through its tech separation from Woolworths. No offshore operations have been confirmed publicly — but Australian disclosure rules don't require companies to report offshore headcount, and Offshore Watch has received a reader tip suggesting back-office work may be moving offshore. Treat 'no offshore' as 'not yet verified' rather than a definitive answer.
Financial Context
Market Cap
$6.1B
Revenue
$12.1B
The Story
- June 2026Internal communications sighted by Offshore Watch indicate Endeavour Group is moving its Customer Hub Operations to outsourcing partner Genpact, with chat and call support for customers and in-store team members to be delivered by an Endeavour team based in Manila, Philippines. The staff notice gives an effective date of 1 June 2026, with the new Manila-based team to be responsible for all Customer Hub support by July, framed by the business as a move to be 'more efficient and agile.' Offshore Watch has not been able to corroborate the change with a public source and Endeavour Group has not publicly confirmed it; no headcount has been disclosed. If you can confirm or add detail, please submit a tip. [Reader tip — internal communications (unverified)]
- May 2026Endeavour Group announced a $100M three-year cost reduction program (target FY27) including 'store cost optimisation, labour efficiencies, centralised administration, procurement savings and supporting office headcount reduction.' New CEO Jayne Hrdlicka told investors: 'We don't have the operating model right.' Total cost-out flagged across the business: $300M. Shares slumped on the announcement. [Capital Brief]
- August 2024Endeavour Group's 2024 Modern Slavery Statement lists 'outsourced IT helpdesk services' among its supply-chain risk categories, stating 'We have outsourced IT support in our supply chain.' This is a public confirmation that Endeavour outsources IT support, though the statement does not disclose the vendor, the offshore location, or any headcount. Australian modern-slavery legislation does not require companies to report offshore headcount, so the absence of those details does not rule out offshoring. [Endeavour Group Modern Slavery Statement]
All facts sourced from public reporting. No editorial commentary. Click source links to verify.
Consultancy Engagements
| Vendor | Type | Contract Value | Status |
|---|---|---|---|
| Genpact | BPO | — | Unconfirmed |
Other Retail Companies That Offshore
Other companies in retail with reported offshore operations.
| Company | ASX | Reported Offshore | Offshore Destinations |
|---|---|---|---|
| Wesfarmers | WES | 1,300+ | 🇮🇳 India |
| Flight Centre Travel Group | FLT | 785+ | 🇮🇳 India |
| IDP Education | IEL | 750+ | 🇮🇳 India🇵🇭 Philippines🇻🇳 Vietnam |
| Nick Scali | NCK | 80+ | 🇵🇭 Philippines |
| Web Travel Group | WEB | 25+ | 🇵🇭 Philippines🇮🇳 India |
What Public Sources Say
All information below is sourced from publicly available documents and reporting. Excerpts are direct quotes. Click source links to verify.
“Internal "Customer Hub Operations Update" states operations are moving to partner Genpact, with chat and call support for customers and in-store team members delivered by an Endeavour team based in Manila, Philippines, from 1 June 2026; the new team to be responsible for all Customer Hub support by July.”
Additional Sources
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This profile is based on publicly available information at the time of publication. It may not reflect current operations and should not be treated as a complete picture. We publish what we can verify — not everything that exists.
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